Iced green tea
Featured: Sansa Interiors in Reno + Decor
This is why high quality photos are so important. The Sansa Interiors team redesigned the first floor of this house so it’s spacious and functional and now the project is featured in the latest issue of Reno + Decor.
Interior designer: Sansa Interiors
Photographer: Janet Kwan
Business branding: Sansa Interiors
The Sansa Interiors team needed business branding photos so we worked through my shoot planning process to make sure we get the most of our session.
Where do we start?
This is a common question and I recommend starting a mood board. Gather inspiration for style, colour, location, outfits, etc. and put it into one place, whether it’s a Pinterest board, in Google Drive, or a Notion page.
Remember that this is for visual inspiration and the goal is NOT to replicate them. We want to create images that represent you and your unique brand and personality.
Where do you recommend we do the photoshoot?
The location depends on the style you’re looking for. There are many studios you can book in the Greater Toronto Area now and some of them will often refresh the theme of their rooms based on the season.
For this branding session, we went to Mint Room Studios.
Results
Here are some of the photos from our photoshoot:
Interior: Kē Design Collective (Slatted wall bedroom)
Kē Design Collective transformed this primary bedroom by creating a feature wall with slats and colour. The team also chose hanging sconces instead of table lamps, which adds height.
Head over to Kē Design Collective’s website to see the before and after photos.
Product: Silver Antelope's 2022 Foodies Calendar
Problem
Many small businesses struggle with taking photos for variations of products. They may not have the time or capacity to photograph every colourway or option for each product.
Solution
Create a set of photo templates for the product so that clients can add in variations on their own.
Client
Silver Antelope is Toronto-based shop for ethical and sustainable gifts. The brand is the extension of Gotamago, whose products I’ve had the pleasure of photographing.
For this calendar, I photographed the cover first, which has a sleeve. Then, I took photos of the same setup but with a blank page of the calendar, which will allow the team to edit the rest of the calendar’s pages in.
This saves a lot of time because we don’t have to set up each page over and over. It also keeps the photos consistent because the position of the product will be the same across every image.
Swipe to see how Silver Antelope used this template:
Blank template
Blank template allows the brand to add in different pages of the product.